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Events

UCLan Launchpad Celebration Ball!

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The Cotton Court team enjoyed a night at the UCLan LaunchPad ball at The Samlesbury Hotel. We also invited some of our clients including Tienda Digital, Ambledeen, Together We Balance, Bird, Lancashare and Invoke Media!

 

The LaunchPad ball is a celebration of all of the groups of students that have been through their programme.

The LaunchPad leadership development programme is unique to the School of Business and the School of Management at UCLan and provides students with opportunities to enhance their professional skills allowing them to become the global leaders of the future.

LaunchPad students learn about the challenges of the current job market from employer and graduate perspectives and the leadership approaches needed to address them, in both theory and practice.

We are also welcoming back the LaunchPad team and their new selection of students into Cotton Court for a weekend of challenges!

Thanks again to Fran and the LaunchPad team for inviting us! We had a great time!

Clients HM Network presents “GDPR Express” Session

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Cotton Court clients HM Network are running two “GDPR Express” Roadshows in Preston and Lancaster next month!

27th June 2017

HM Network Ltd have taken the initiative following interest from a number of councils, chambers of commerce and ERDF supported growth programmes, to set up a number of awareness events with a simple aim – to help share knowledge on how the current Data Protection Act will be replaced with the General Data Protection Regulation (GDPR) as of 25th May 2018. That’s just over a year away.

Too small?

This will affect all businesses that hold any type of personal customer/staff data that can be traced back to an individual whether B2B or B2C. Whether you market to customers or simply hold staff records this will affect you in some way. No market sector is outside the scope – some sectors are even classed as ‘sensitive’. So where do you sit?

Consequences?

Financial consequences are potentially huge. Data Breaches could result in fines of €10M / 2% of Global turnover or, for serious breaches, €20M / 4% of Global turnover whichever is higher. Whether you run a marketing company, store customer data on a loyalty card, have XLS spreadsheets of names and addresses it WILL affect you. Regardless of Brexit these fines the UK ICO will enforce this as GDPR standards will become part of UK Law.

Reputation?

Some of your B2B or B2C partners may not be able to do business with you if you are non-compliant and lastly the reputational effect to customers of not treating the protection of data privacy seriously means steps must be taken.

So, your questions to ask are:

● What to prepare and understand your current situation?

● Do I need a Data Protection Officer (DPO)?

● How to ensure your business becomes and stays compliant?

● Could a malicious competitor of ours use GDPR against us?

● Do we have the knowledge and resources internally? If not

● Who can help providing advice throughout the process?

Please find below a very useful link for reference. It is a list of recent actions from the ICO (Information Commissioners Office) for fines / prosecutions issued to individuals / companies / charities and governmental departments, who have been found in breach of the existing regulations such as the Data Protection Act 1998 (DPA) and also the Privacy and electronic communication (EC) directive 2003 (PECR). Please note that these are fines under the current regulations, even ahead of the more stringent GDPR coming into effect.

Expertise coming to You!

HM Network are making plans to arrange some awareness sessions, with help and advice from specialists in a number of fields including:

  • Data Connectivity and digital marketing
  • The legal implications of data privacy and GDPR (solicitor)
  • Cyber security advice (serious crime squad / cyber security specialist)
  • Data Protection Audit Services, GDPR processes and advice
  • Data Disposal / Hardware recycling advice

Get a head start by downloading this free 12 steps guide provided by the ICO

https://ico.org.uk/media/1624219/preparing-for-the-gdpr-12-steps.pdf

Each session will include a number of speakers and some interactive Q&A and will last approximately 2 hours in total.

HM Network plan to hold 6 sessions over over a 3 day period with sessions split into timings of approximately 9.30-11.30 AM and 1.30-3.30 PM or 2.00-4.00PM on each of the days.

The first scheduled sessions are planned to take place at the following locations

To register your interest in attending these sessions please click the link associated with the venue.

* Please note session dates / times / locations may be subject to change, any changes will be advised in advance.

LANCASHIRE:

Lancaster – White Cross Business Park. Date 27th June 2017 9.30-11.30 AM

Preston – Fives, 49 Guildhall Street Preston. Date 27th June 2017 2.00pm – 4.00pm

(Open for lunch ahead of the event if anyone wishes to eat onsite beforehand http://fives.co.uk/ )

Blackpool – TBC

 

Reserve your place now in Lancaster or Preston

SEO Workshop Seminars from Mark Preston SEO

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Client of Cotton Court Mark Preston is running an SEO Workshop at Cotton Court next month! If you’re bamboozled by SEO then this is the course for you! Have a look below for details about what’s covered and how to sign up!

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Entering the world of search engine optimisation as a small business owner can be totally daunting and a scary place to be. After all, one wrong move could send your online visibility plummeting but on the other hand – implementing the right SEO strategy has the potential to drive a constant flow of leads for you to convert into new customers.

Learn SEO from a true marketing pro

I am the person who goes into digital marketing agencies to train marketing professionals on SEO techniques, so when you attend one of my SEO workshop seminars, you are getting the real deal and total value for money. I’ll even allow you to pick my brains as I provide an ask me anything (AMA) slot in every SEO seminar I host. No pre-scripted questions. Just take full advantage of my decade and half of digital marketing industry knowledge.

SEO Training

Are my SEO seminars for you?

My seminars are tailored towards start-ups and small business owners who can’t afford to invest in an agency to help them with their online marketing presence but needs some solid advice and action points that they can use to help their business grow.

Introducing my one day SEO workshop seminar

Yes, this is a full workshop where you will need to bring your laptop along as I have found that the best way of learning is to do it yourself instead of me just waffling through a slide and having to wake you up because I might as well be speaking a foreign language.

My job on the day is to simply educate you on SEO techniques and make sure you have understood how SEO can help your business to grow.

Refreshments and buffet lunch included

As my SEO workshop seminars start at around 9:30 am and usually finish at about 4:00 pm, I don’t expect you to starve so you will be supplied with a constant flow of refreshments and a buffet style lunch.

Buy SEO Training Ticket
What you will learn

I do tend to go off track a little during the day and don’t totally stick to the planned schedule as I want to make sure that each person in the room goes away at the end of the day with the knowledge they wanted to learn that will help their business. With this in mind – I do tend to tailor the day a little if that is what my trainees require.

The planned seminar schedule will cover:

>>> 9:00 am to 9:30 am – Welcome drink and networking

GETTING TO KNOW YOU

  • Who are you and what do you do?
  • What do you need to learn from today’s SEO workshop?

INTRODUCTION TO SEARCH ENGINES

  • What exactly are search engines and how do they help us?
  • The top three search engine players – Google, Bing & Yahoo
  • Search engine’s journey of crawling and indexing

PAID SEARCH TRAFFIC vs ORGANIC SEARCH TRAFFIC

  • The difference between paid and organic search
  • Pros and cons of paid search
  • Pros and cons of organic search
  • Which is better – paid or organic search?

>>> 11:00 am to 11:15 am – Refreshment time

SEARCH ENGINE GUIDELINES

  • What are search engine guidelines?
  • The several types of guidelines you need to consider
  • What happens if I don’t conform to the guidelines?

UNDERSTANDING KEYWORD RESEARCH

  • What is keyword research?
  • Why is keyword research important?
  • How keyword research fits into a content plan
  • The diverse ways of conducting keyword research
  • Creating a keyword mapping plan

>>> 12:30 pm to 1:00 pm – Buffet lunch provided

ON-PAGE CONTENT

  • I hear ‘content is king’ – why?
  • What do I need to know when writing content for my site
  • When should you use a redirect?
  • What you need to consider before you delete a page
  • Understanding duplicate content issues

ON-PAGE OPTIMISATION

  • What is on-page optimisation and why it is important
  • Understanding search engine ranking factors
  • What should you consider when optimising a page?
  • How to optimise a page for a selected keyword

>>> 2:30 pm to 2:45 pm – Refreshment time

OFF-PAGE SEO

  • What is off-page SEO?
  • What are links and why they are important
  • The basic science behind link building
  • A discussion on some off-page SEO techniques

ASK ME ANY SEO RELATED QUESTION

>>> 4:00 pm – Finish

Between 4:00 pm to 5:00 pm, I’m always available for a chat if required.

All attendees will be provided with:

  • A copy of all slides
  • My local SEO guide (never been published)
  • On-page optimisation checklist
  • Website SEO audit checklist
Ticket price

To ensure I have the flexibility to tailor the day if required, I always limit every SEO workshop seminar to a maximum of 10 people.

As a small business owner, I understand that budgets are tight so I want to make my SEO seminars excellent value for money. The ticket price is only £149 per person, including refreshments and buffet lunch. If you have any dietary requirements, please inform me in advance.

Available dates and locations

I plan to travel around the UK, hosting my SEO workshop seminar to small business owners so if the location(s) below is too far for you to travel, just let me know as I’m always planning new locations.

My next confirmed seminar is on the 16th May 2017
Location: Cotton Court, Church Street, Preston PR1 3BY.
Free parking available on-site but limited. Alternatively, nearby multi-storey parking at PR1 1YT.

More dates and location to follow very soon.

Don’t miss out – Book your ticket now!

Original source: https://markprestonseo.com/seo-workshop-seminars/

Red Rose Awards Crowns Lancashire’s Elite!

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The winners at Lancashire’s biggest celebration of business have been revealed at a glittering awards evening.

More than 1,100 guests attended the Red Rose Awards held at the Winter Gardens in Blackpool last week.

They saw 26 awards handed out to innovative, creative and successful businesses from across the county, representing a variety of sectors.

The finalists in this year’s awards generated more than £1.35bn in revenue for the county and made over £1bn in profits.

The Red Rose Awards was a sell-out event for the fourth consecutive year and guests enjoyed a lively evening of entertainment.

Funds were raised on the night to support the Cash For Kids charity in Lancashire.

Pauline Rigby, partner and head of corporate and restructuring at headline sponsor Forbes Solicitors, said: “Lancashire has a can-do attitude personified by the people in this room tonight.”

She added: “There’s a Lancashire way about our business leaders that is instantly recognisable and was apparent throughout the judging process.”

Phil Owen, relationship director at headline sponsor Barclays, added: “Lancashire has a wonderful history and a lot to be proud of, with many diverse and well run businesses. This year’s entries to the awards have proved no exception.”

Richard Slater, publisher of Lancashire Business View magazine, which stages the awards, said: “The Red Rose Awards are about giving Lancashire business the opportunity to show how great they are and how deep the county’s commercial excellence runs.

“Everything you need to run a successful business can be supplied from the county and we see it as our role, through the magazine and at events like Red Rose Awards, to showcase the great businesses we have.”

Here’s a full list of the winners:

  • Construction Business Award (sponsored by Anderton Gables) Warden Construction (Kirkham)
  • Creative Agency Award (sponsored by Peter Scott Printers) Workhouse Creative Marketing (Ribchester)
  • Corporate Social Responsibility Award (sponsored by Mattioli Woods) Warden Construction
  • Customer Service Award (sponsored by Stonehouse Logic) Birchall Foodservice (Burnley)
  • Digital Agency Award (sponsored by Marketing Lancashire) Wired Marketing (Burnley)
  • Employer of the Year Award (sponsored by NWEEG ) Birchall Foodservice
  • Engineering Business Award (sponsored by Preston’s College) Process Instruments (Burnley)
  • Family Business Award –(sponsored by LH Recruitment) Birchall Foodservice
  • Financial Business Award (sponsored by Enterprise Ventures/Rosebud) Asset Finance Solutions (Blackburn)
  • Growing Business Award (sponsored by Mayes Accountants) CMAC Partnership (Accrington)
  • Health and Care Business Award (sponsored by Limitless PR & Marketing) the Hub pharmacy (Skelmersdale)
  • Innovative Business Award- (sponsored by Genting Casino) Levity Crop Science (Bilsborrow)
  • International Achievement Award (sponsored by Cassons) Group55 (Preston)
  • Large Business Award (sponsored by Forbes Solicitors) VEKA (Burnley)
  • Legal Business Award (sponsored by Eventus Legal) Harrison Drury Solicitors (Preston)
  • Manufacturing Business Award (sponsored by Barclays) Pets Choice (Blackburn)
  • Medium Business Award (sponsored by Beever and Struthers) VetPlus (Lytham)
  • New Business Award (sponsored by Business & Enterprise Trust) 10ACIA (Lathom)
  • Not-for-profit Business Award – DanceSyndrome (Accrington)
  • Online Business Award (sponsored by Bespoke Digital Agency) Chemist-4-U (Skelmersdale)
  • Property Business Award (sponsored by Slater + Gordon Lawyers)Artal (Leyland)
  • Retail Business Award (sponsored by Fat Media) Chorley Group (Chorley)
  • Skills and Training Business Award – Primary Engineer (Burnley)
  • Small Business Award (sponsored by Federation of Small Businesses) Silverwoods Waste Management (Clitheroe)
  • Tourism and Leisure Business Award (sponsored by NFU Mutual) James’ Places (Clitheroe)
  • Lancashire Business View Award – Laila’s Fine Foods (Blackpool)

Lancashire businesses urged to enter Red Rose Awards!

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It’s the final call for businesses across Lancashire to enter the national award-winning Red Rose Awards which will close for entries at midnight on Friday 13 January 2017.

The Awards, which has categories relevant to every business in the county, will crown the best firms across 26 categories.

The 2016 event, which was organised by Lancashire Business View magazine, attracted more than 1,100 of the county’s top business people for the celebration at Blackpool’s Winter Gardens.

Richard Slater, publisher of Lancashire Business View said: “First and foremost the Red Rose Awards are about giving Lancashire business the opportunity to show how great they are and how deep the county’s commercial excellence runs.

“We are giving business the chance to shout about what they do and why they are the best at it – and we hope they’ll grasp that opportunity with both hands by entering. We hope that businesses will take some time to reflect on their achievements and enter the awards before our deadline of midnight on 13 January.

“We know the business community love participating in the awards – if you’ve experienced the Red Rose Awards either by entering, judging, sponsoring or attending on the night; we ask that you encourage your clients, suppliers and associates to enter now!

“We are also proud to have our fantastic headline sponsors, Forbes Solicitors and Barclays, on board for 2017. These are blue-chip brands and their calibre says much about the esteem in which these awards are held.”

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Sponsors confirmed to date are: Forbes Solicitors, Barclays Bank, UCLan, RSM, Seneca Partners, 3Man Factory, Beever and Struthers, Bespoke, Bizspace, Cassons, Enterprise Ventures and Rosebud, Fat Media, Federation of Small Businesses, Genting Club, Heart Radio, Holmes Mill, Leonard Dews, LH Recruitment, Marketing Lancashire, Mattioli Woods, Mayes Accountants, NFU Mutual, Northcote at the Rovers, NWEEG, Peter Scott Printers, Preston’s College, Slater and Gordon, Stonehouse Logic, Sunshine Events, WEC Group and With a Twist. The charity partner for Red Rose Awards 2017 is Cash for Kids and funds will be raised at the awards event to support their work.

To take part in the Red Rose Awards, visit www.redroseawards.co.uk. The closing date is midnight on Friday January 13 2017 and the celebration will take place, once again, at the Winter Gardens, Blackpool, on March 9th.

Launch of Barnardo’s 150 years campaign!

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Friday marked the start of the fantastic week long celebrations for Barnardo’s 150 year anniversary campaign!

The team at Cotton Court and Bird have pledged to find 150 businesses to pledge their support to Barnardo’s. We are be running the campaign with support from Paul Wilcox and the Barnardo’s team.

During the 150 hours we’ll be aiming to spread the word across our region, encourage pledging and celebrate all of the businesses that have pledged support so far.

Our launch event took place at Preston train station on Friday and went off without a hitch! We were able to reach out to commuters and many of them pledged their support on behalf of their company!

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All this week will be working around the clock to get as many pledges as we can! If you would like any infomation on how to pledge or need help choosing a pledge pop us an email to info@cottoncourt.co.uk or check out our website www.barnardos150years.co.uk to get some ideas from companies that have already pledged!

Clients UK Media & Events help deliver successful Ordination Mass in Preston

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The first bishop of a new cathedral for Indian Catholics in Preston has been ordained at the home of Preston North End.

More than 12,000 people attended the Ordination Mass of Fr Joseph Srampickal.

Pope Francis created the new diocese – or eparchy – in July, making it one of only three worldwide.

The Grade II-listed St Ignatius Roman Catholic Church, which shut in December 2014, was designated as a cathedral.

It reopened to serve an Indian branch of the Roman Catholic Church.

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Twenty-five bishops and more than 200 priests and many nuns attend the service, with people from Australia, Canada and South America.

The Indian community are from the Syro Malabar Rite, which claims to have been founded by St Thomas The Apostle in India and is one 22 Eastern Catholic Churches in unity with the Pope.

St Ignatius was built in 1836, seven years after the legalisation of Catholicism in England, and was staffed by the Jesuit Order.

Clients UK Media & Events take on Lancashire Encounter!

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Cotton Court clients UK media & Events had a blast planning and executing the Lancashire Encounter Festival last week.

The Lancashire Encounter Festival is a celebration of everything that Lancashire has to offer and took place over a weekend in Preston City Centre. There was lots to do and see including the Procession of Light that was on Saturday night.

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On the Flag Market people gathered to watch and get involved with the Kuljit Bhamra dance troupe in front of the Harris Museum looking good in its golden illumination.

Then it was on to Fishergate for a different type of dancing and a piece called Light Migrations by the Ludas Dance group. The young dancers created a great atmosphere with their LED light bands and their movement to the upbeat music.

The entertainment didn’t stop there – the next stop for the crowd was the covered market area where there was a ‘Sound Intervention’.  Music and light projections plus some strange costumes!

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A celebration of gay pride and walking under red balloons were all part of the second day of Lancashire Encounter Festival. The annual Preston Pride event provided a splash of colour to the Flag Market!

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Successful Launch for Ali Jama of Kennedy Ross New Book at Glovers Bar

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Customer of Cotton Court Ali Jama of Kennedy Ross, has just launched his brand new book “Sellology: Simplifying The Science of Selling” Ali, director of Kennedy Ross, has been involved in delivering sales workshops for businesses for many years and decided to tell the world the simple tactics to up your selling!

The event took place last week at Glovers Bar and everyone that attended was greeted with fizz and canapés! After a short speech Alistair signed books and then celebrated with his friends and family. Alistair had a fantastic turn out and was astounded with his support that he received.

Congratulations Ali from everyone at Cotton Court!

If you would like to buy the book it’s available now on Amazon!

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Clients Podio Magazine hold successful Launch Event with us!

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Last night we hosted and attended the Podio PR1 Magazine launch party. The event organised by client Andy Neal went off without a hitch and was attended by many high profile people in the Preston area including Peter Rankin leader of Preston City Council and BID leader Kevin Barrett.

During the event Andy spoke to the wide ranges of business and individuals about his reasons for setting up the magazine and promoted the company ICS who he spent 6 months volunteering in Nicaragua with. He also spoke of the companies and people that have helped him along the way including his partner Luke Parker and charities such as Preston Pride and Heartbeat.

Podio Magazine are dedicated to celebrating the good in our city; the good promotions and services your business has to offer, the good charitable organisations that thrive here and as many of the good people doing good things across the PR1 area as possible.

We are pleased to be an official distributor of the magazine and you can pick up the latest issue in reception!

We can’t wait for the next one in September to come out!

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